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LOP

Tools + Creative Workflows

Creative first. AI second.

Every project needs different tools. These are the ones I reach for most often.

Workflow stages

  1. 01

    Start with the human creative direction

  2. 02

    Define audience, tone, taste, and constraints

  3. 03

    Select the right instruments

  4. 04

    Generate, draw, produce, record, or build

  5. 05

    Curate aggressively

  6. 06

    Refine manually

  7. 07

    Assemble the final experience

  8. 08

    Document the workflow

  9. 09

    Improve the system through repetition

Example workflows

  • - music concept to finished promotional track
  • - sketch or prompt to visual campaign direction
  • - generative image exploration to curated art series
  • - project idea to structured product prototype
  • - creative brief to reusable content system
  • - AI output to human-directed final asset

Creative

ProcreateAdobe Creative CloudFinal Cut ProLogic Pro

AI

ChatGPTCodexClaudeSunoMidjourneyStable DiffusionHiggsfieldKling